Looking at demographic trends across the United States, Advertising Age came to a conclusion that will be stunning for most people:
“The concept of an ‘average American’ is gone, probably forever,” demographics expert Peter Francese writes in 2010 America, a new Ad Age white paper. “The average American has been replaced by a complex, multidimensional society that defies simplistic labeling.”
For $249, you can download their white paper on the topic, or you can review these posts on related topics from Education Futures:
- Knowmads: diverse individuals navigating a diverse knowledge landscape
- Get ready for more uncertainty: The Singularity is nearer than we might think
- Designing Education 3.0